COMPANY SNAPSHOT

As one of only three companies with five-star supplier rating from Australia's top advertising agencies, Versatile Technlogies have 100 percent record in meeting and exceeding customers, key perfomance indicators .

When it comes to customising matting and promotional products, we are the number one choice for the private and the government sector: from advertising agencies, architectural firms, commercial kitchens and caterers to commercial laundries and a myriad of other clients who want a solutions-orientated manufacturer with extra, outside-the-box capabilities.

We also naturally cater to a range of promotional distributors offering our varied services and expertise to assist them in ensuring their client's expectations are met. These many ongoing partnerships benefit enormously from close working relationships that our team pride themselves on forging.

Versatility and innovation is our strength. Our Sydney complex uses state-of-the-art technology for manufacturing and printing, ensuring there is no surface or mat we cannot customise or brand for a client.

Versatile Technologies,
making top brands talk!

VERSATILE
POINT-OF-SALE WINNER
FOR HEINEKEN.

Heineken: Rugby World Cup.

Leading Australian supplier Versatile Technologies is providing a large part of Heineken's impressive point-of-sale package as part of the beer giant's official sponsorship activities for the 2011 Rugby World Cup.

The package will be rolled out at on and off-premise venues throughout Australia selling Heineken, the official beer of the tournament which runs from September 9 to October 23.

The centrepiece of the on-premise promotion will be creating official "Heineken Clubhouses" at selected venues. They will showcase an exclusive "Heineken Express Lane". Each of these beer lanes will have a floor mat made of artificial turf resembling a football field, emblazoned with the RWC 2011 insignia. Special balustrades and rope will create the effect of a "first-class" check-in at an airport for VIPs.

Other key elements include bar runnervenues televising the World Cup games. outlets.

Versatile Technologies deliver these eye-catching products under their Instant Impact range. It covers everything from outdoor, indoor and retail point-of-sale products and banners to outdoor advertising; from promotional apparel and bags to drink coasters; from pens, mouse pads and USB devices to environmentally friendly promotional products and numerous other accessories.

Lion Nathan.

Millions of television viewers saw the Instant Impact XXXX floor mats in the Queensland Maroons dressingroom during the recent State of Origin series. More than 1.5 million of their bar runners have been sold or distributed to pubs and clubs throughout Australia and New Zealand.

"We are the largest Australian manufacturer of bar runners - no one comes near us. We are the pacesetters. Our products are superior for absorbency, durability, printability and all-round quality. You can get cheap inferior Chinese imports but they will only ripple, cheapen your brand, and wind up costing you more in replacements."

A wide clientele.

Outside the hospitality sector, Versatile Technologies via our re-seller network service a corporate clientele as varied as pay-TV operator Austar and Dyson, the vacuum cleaner specialists. At Harvey Norman, The Good Guys or other major retailers you can see a demonstration mat on the floor customised specifically for the Dyson brand.

"One of the problems with vacuuming a standard mat is that it lifts off the floor. Dyson required one that would highlight the performance of their machines.

So we, following a detailed briefing with a client of ours, manufactured a special mat with a thicker, heavier backing that allows the vacuum cleaner to show its superior extraction performance without lifting.
That's just one example of our ability to customise a point-of-sale solution," Mr Mighell said.

Another example is the prototype "Naughty" mat Versatile Technologies developed on the back of the Supernanny reality TV series, taking it from concept to a production package that also included fridge magnets and a portable cylinder.

With modern businesses investing heavily in corporate image, the logo mat market is a mainstay for Versatile Technologies.
But as well as the Instant Impact label, the company offers a comprehensive range of products under the Matting Industries brand.

This involves the manufacture and distribution of quality matting solutions to the hospitality, laundry, architectural, building, property maintenance and other industries.